THE NEW SEASON

Effortlessly yours.

Contemporary fashion designed for your everyday moments, with comfort at its core.

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CO-ORD COLLECTION

Printed, perfected.

Matching sets that make getting dressed the easiest part of your day.

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LOUNGEWEAR EDIT

Comfort, redefined.

Soft separates and sleepwear for slow mornings and easy evenings.

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ETHNIC EDIT

Tradition, reimagined.

Kurtas and palazzos crafted for the modern woman who honours heritage.

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Curated for you

Featured Picks

Summer Maxi Dress

₹2,499

Flowing silhouette in breathable cotton, perfect for sun-kissed days and effortless weekend brunches.

Best SellerNew Arrival

Printed Co-ord Set

₹1,999

Vibrant prints meet tailored comfort in this matching set that takes you from casual to chic in seconds.

TrendingCo-ord

Midnight Lounge Suit

₹1,599

Ultra-soft jersey night suit designed for dreamy evenings and slow, luxurious Sunday mornings.

Comfort PickLoungewear

Ethnic Kurta Palazzo

₹2,299

Traditional craftsmanship meets modern elegance in this handcrafted kurta palazzo set for festive moments.

Ethnic WearFestive

Solid Co-ord Edit

₹1,899

Minimalist solid tones for the modern wardrobe. Clean lines, relaxed fit, maximum versatility.

MinimalistVersatile

Track Suit Luxe

₹2,199

Athleisure redefined with premium fabric and a sleek fit, built for style and movement alike.

AthleisureTrending

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MEGA SALE

50% OFF

Co-ord Sets

Flat 50% off on all printed & solid co-ord sets

Code: COORD50

BUY MORE SAVE MORE

Buy 2 Get 1

Kurtis

Buy any two kurtis and get one absolutely free

Code: KURTI3

LIMITED TIME

Up to 40% OFF

Night Suits & Tracks

Comfortable sleepwear and activewear at unbeatable prices

Code: NIGHT40

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New arrivals

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New-25%

+3 colors

Melovia Mélange Top

★★★★☆(18)

₹1,199₹1,599(25% off)

New-28%

+4 colors

Aster Short Kurti

★★★★☆(25)

₹1,379₹1,909(28% off)

New-30%

+5 colors

Iris Longline Kurti

★★★★☆(32)

₹1,559₹2,219(30% off)

New-31%

+3 colors

Aarohi Kurta Palazzo

★★★★☆(39)

₹1,739₹2,529(31% off)

New-17%

+4 colors

Serein Night Suit

★★★★★(46)

₹1,919₹2,319(17% off)

New-20%

+5 colors

Nova Track Suit

★★★★★(53)

₹2,099₹2,629(20% off)

New-22%

+3 colors

Mira Capri Set

★★★★★(60)

₹2,279₹2,939(22% off)

New-24%

+4 colors

Naira Everyday Lowers

★★★★★(67)

₹2,459₹3,249(24% off)

New-13%

+5 colors

Luna Printed Co-ord

★★★★☆(74)

₹2,639₹3,039(13% off)

New-16%

+3 colors

Tara Solid Co-ord

★★★★☆(81)

₹2,819₹3,349(16% off)

THE ELORA STANDARD

Crafted for your everyday.

Thoughtfully designed silhouettes, comfortable fabrics and effortless style made to move with you.

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Summer Edit

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